Master of Business Administration (MBA – Marketing Management)

Building Strategic Leaders in the World of Marketing

MBA (Marketing Management – MM) is a specialized postgraduate program designed to develop strong managerial, analytical, and strategic marketing skills. The program prepares students to lead in competitive business environments and dynamic markets.

Duration & Structure

  • Duration: 2 Years (Postgraduate Program)

  • Semester Pattern: 4 Semesters

  • Specialization: Single Specialization – Marketing Management

  • Eligibility: Graduation in any discipline (as per university norms)

 

Single Specialization – Marketing Management (MM)

The course focuses exclusively on Marketing Management, covering advanced and practical subjects such as:

  • Consumer Behavior

  • Brand Management

  • Digital Marketing

  • Sales & Distribution Management

  • Market Research & Analytics

  • Strategic Marketing Planning

  • Advertising & Promotion Management

This focused approach ensures deep expertise in marketing strategies and business growth.